Everyday Base-ics Set

Original Price$50.00 Sale Price$50.00
4.7
Rated 4.7 out of 5 stars
2,224 Reviews

Get the everyday sun protection you need + coverage you want with these 2 full-size complexion favorites ($56 value). Choose your shades:

Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 05 Fairfax. [05 Fairfax] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 10 Larchmont. [10 Larchmont] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 13 La Cienega. [13 La Cienega] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 15 Melrose. [15 Melrose] SunnyDays™ Tinted SPF 30 Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 20 Mulholland. [20 Mulholland] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 25 Ocean Park. [25 Ocean Park] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 30 PCH. [30 PCH] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 35 Point Dume. [35 Point Dume] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 38 Pomona. [38 Pomona] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 40 Runyon. [40 Runyon] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 45 Silver Lake. [45 Silver Lake] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 50 Sunset. [50 Sunset] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 55 Temescal. [55 Temescal] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 60 Third St. [60 Third St] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 65 Topanga. [65 Topanga] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 70 Venice. [70 Venice] SunnyDays™ Tinted SPF 30

SunnyDays™ Tinted SPF 30

05 Fairfax
05 Fairfax
Swipe Serum Concealer® Tower 28 Beauty Swipe Serum Concealer in the shade 1.0 BH, shown with the tube standing upright next to the open applicator wand to reveal the product. [1.0 BH] Swipe Serum Concealer® Tower 28 Beauty Swipe Serum Concealer in the shade 2.0 BU, shown with the tube standing upright next to the open applicator wand to reveal the product. [2.0 BU] Tower 28 Beauty Swipe Serum Concealer in the shade 3.0 CC, shown with the tube standing upright next to the open applicator wand to reveal the product. [3.0 CC] Tower 28 Beauty Swipe Serum Concealer in the shade 4.0 DTLA, shown with the tube standing upright next to the open applicator wand to reveal the product. [4.0 DTLA] Tower 28 Beauty Swipe Serum Concealer in the shade 5.0 EP, shown with the tube standing upright next to the open applicator wand to reveal the product. [5.0 EP] Swipe Serum Concealer® Tower 28 Beauty Swipe Serum Concealer in the shade 6.0 IE, shown with the tube standing upright next to the open applicator wand to reveal the product. [6.0 IE] Tower 28 Beauty Swipe Serum Concealer in the shade 7.0 KTOWN, shown with the tube standing upright next to the open applicator wand to reveal the product. [7.0 KTOWN] Swipe Serum Concealer® Tower 28 Beauty Swipe Serum Concealer in the shade 8.0 LBC, shown with the tube standing upright next to the open applicator wand to display the product. [8.0 LBC] Tower 28 Beauty Swipe Serum Concealer in the shade 9.0 MDR, shown with the tube standing upright next to the open applicator wand to reveal the product. [9.0 MDR] Swipe Serum Concealer® Tower 28 Beauty Swipe Serum Concealer in shade 10.0 NOHO, with the tube standing upright next to the open applicator wand, revealing the product. [10.0 NOHO] Tower 28 Beauty Swipe Serum Concealer in the shade 11.0 OC, shown with the tube standing upright next to the open applicator wand to reveal the product. [11.0 OC] Tower 28 Beauty Swipe Serum Concealer in the shade 12.0 PALI, shown with the tube standing upright next to the open applicator wand to reveal the product. [12.0 PALI] Swipe Serum Concealer® [13.0 PLAYA] Tower 28 Beauty Swipe Serum Concealer in the shade 14.0 PV, shown with the tube standing upright next to the open applicator wand to reveal the product. [14.0 PV] Swipe Serum Concealer® Tower 28 Beauty Swipe Serum Concealer in the shade 15.0 SAMO, shown with the tube standing upright next to the open applicator wand to reveal the product. [15.0 SAMO] Tower 28 Beauty Swipe Serum Concealer in the shade 16.0 SB, shown with the tube standing upright next to the open applicator wand to reveal the product. [16.0 SB] Tower 28 Beauty Swipe Serum Concealer in the shade 17.0 SD, shown with the tube standing upright next to the open applicator wand to reveal the product. [17.0 SD] Tower 28 Beauty Swipe Serum Concealer in the shade 18.0 SGV, shown with the tube standing upright next to the open applicator wand to reveal the product. [18.0 SGV] Tower 28 Beauty Swipe Serum Concealer in the shade 19.0 WEHO, shown with the tube standing upright next to the open applicator wand to reveal the product. [19.0 WEHO] Swipe Serum Concealer® Tower 28 Beauty Swipe Serum Concealer in the shade 20.0 WLA, shown with the tube standing upright next to the open applicator wand to reveal the product. [20.0 WLA] Swipe Serum Concealer®

Swipe Serum Concealer®

0.5 ALTA
0.5 ALTA

Get the everyday sun protection you need + coverage you want with these 2 full-size complexion favorites ($56 value). Choose your shades:

Free Shipping $30+ • Free Returns

  • 🥰Pick Your Shades
  • 👯Full-Sized Products
  • Natural Finish
  • 🖼Buildable Coverage
  • 🙅‍♀️Won't Clog Pores
  • 😳Sensitive Skin Safe

What's Included

SunnyDays™ SPF 30 Tinted Sunscreen (Full-size): A 2-in-1 mineral sunscreen foundation with broad spectrum SPF 30, light-medium buildable coverage, and a natural finish. Designed for sensitive/problem-prone skin and available in 17 flexible shades.

Swipe Serum Concealer (Full-size): A hydrating concealer that glides on like a serum with medium-buildable coverage power. It instantly covers dark circles, redness, and blemishes, and is available in 20 shades.


Take our 3-min quiz to find your shade!

Ingredients

SunnyDays™ Tinted SPF 30 (30 mL/1 fl oz): Zinc oxide, 12.6%, Water/Aqua/Eau, Isononyl Isononanoate, C9-12 Alkane, Butyloctyl Salicylate, Polyglyceryl-6 Polyricinoleate, Caprylic/Capric Triglyceride, Glycerin, Ethylhexyl Methoxycrylene, Trimethylsiloxysilicate, Mica, Polyglyceryl-2 Isostearate, Sodium Chloride, Phenoxyethanol, Disteardimonium Hectorite, Polyglyceryl-3 Polyricinoleate, Polyhydroxystearic Acid, Coco-Caprylate/Caprate, Isostearic Acid, Lecithin, Polyglyceryl-6 Polyhydroxystearate, Jojoba Esters, Ethylhexylglycerin, Sodium Phytate, Aloe Barbadensis Leaf Water, Centella Asiatica Extract, Opuntia Tuna Fruit, Salvia Officinalis (Sage) Extract, May Contain (+/-): Iron Oxides (CI 77491, CI 77492, CI 77499), Titanium Dioxide (CI 77891).

Swipe Serum Concealer (6.5 mL/.22 fl oz): Water/Aqua/Eau, Hydrogenated Polyisobutene, Isononyl Isononanoate, Propanediol, Glycerin, Polyglyceryl-3 Polyricinoleate, Polyglyceryl-3 Diisostearate, Disteardimonium Hectorite, Sorbitan Isostearate, Magnesium Sulfate, Sodium Dehydroacetate, Caprylyl Glycol, 1,2-Hexanediol, Magnesium Stearate, Tocopheryl Acetate, Sodium Lauroyl Glutamate, Lysine, Magnesium Chloride, Sodium Hyaluronate, Cassia Angustifolia Seed Polysaccharide, Centella Asiatica Extract, Lactobacillus Ferment Lysate, Camellia Sinensis Leaf Extract, Punica Granatum Bark/Fruit Extract, Lactobacillus Ferment, Caffeine, Aluminum Hydroxide (CI 77002), Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499).

Dermatologist Approved, Clinically Tested, Hypoallergenic, Non-irritating, Clinically Tested for Irritation, Ophthalmologist-tested.

Fragrance Free, Essential Oil Free, Gluten Free, Alcohol-Free, Non-comedogenic, Vegan, Cruelty-Free.


The list of ingredients may change from time to time. Please refer to the product packaging for the most up-to-date information.

How To Use

SunnyDays™ Tinted SPF 30: Use daily as the last step of your skincare to protect with broad spectrum SPF 30 and the first step of your makeup routine for complexion coverage.

Swipe Serum Concealer: Swipe on directly with the applicator to cover dark circles, spot conceal, or for all over coverage. Use fingertips, a brush, or beauty sponge to blend.

Pro Tip: For Light Coverage (to even out redness, discoloration), apply with fingertips and blend out. For Medium/Buildable Coverage (to cover blemishes, etc.), tap on with a dampened beauty sponge or brush. Tap to layer for Higher Coverage.

View full details
Everyday Base-ics Set

DERMATOLOGIST-APPROVED, CLINICALLY-TESTED, NON-IRRITATING

Makeup That Won't Break You Out.

F.A.Q.

Yes, it is safe for sensitive skin, non-comedogenic (aka won't clog your pores), and is 100% compliant with National Eczema Association guidelines.
You can find your best shade match by taking our quiz (linked in our navigation bar!) OR you can email us a selfie and our team will help with your shade match! We're hey@tower28beauty.sbs. We also offer 30 day free returns to help you find the perfect shade!
Personal preference! However you usually use foundation and concealer, you can use the Everyday Base-ics Set the same way. It is not needed but if you like to powder your T-zone or want your overall makeup to last longer then powder away!

Reviews

4.7
Rated 4.7 out of 5 stars
Based on 2,224 reviews
94%would recommend these products
Slide 1 selected
2,224 reviews
  • JM Profile picture for Jessica M.
    Jessica M.
    Verified Buyer
    Reviewing
    SunnyDays™ Tinted SPF 30
    I recommend this product
    Skin Challenges Texture, Dullness, Dryness, Chronic Sensitivity (Eczema, Rosacea, etc.)
    What Did You Like About This Product? Color, Coverage, Easy to Blend, Finish, Skincare Benefits
    Would You Recommend This Product? Yes
    Rated 5 out of 5 stars
    22 hours ago
    The BEST foundation /tinted moisturizer

    I have used luxury brands as far as spending $65 on Armani Luminous skin which is high dollar for anyone in general but especially a stay at home mom. Hear me out, I get the hype of it but this tinted moisturizer was better. It has skin benefits as well and is just overall a more “clean” brand. I am shade 13 and it was the perfect match. I actually used ChatGPT to pick out my colors and give me recommendations of this brand’s products. It was spot on!! I am so glad I found this brand bc it’s been a constant struggle with brands that age me even more, have chalky or odd textures (I have sensory overload for bad ones), fading quality through the day and the list goes on. This product was beautiful all day even when momming with 3 kiddos all day! Whether you’re young or “wiser” this is an incredible product for all! Thanks for being my new staple brand!!

    Included photos of overhead lighting cool, overhead lighting warm, and the last two are natural direct sun light which I feel looks the absolutely best! I love that I look so pretty and natural but still polished.

  • JM Profile picture for Jessica M.
    Jessica M.
    Verified Buyer
    Reviewing
    Swipe Serum Concealer®
    I recommend this product
    Skin Challenges Dryness, Dullness
    What Did You Like About This Product? Color, Coverage, Easy to Blend, Skincare Benefits, Didn't Irritate My Skin
    Would You Recommend This Product? Yes
    Rated 5 out of 5 stars
    22 hours ago
    Gorgeous

    You’re so gorgeous (due in Taylor swift song) but in all seriousness this concealer is the cherry on top! It’s not cakey and stays on well. I just feel so much more finished with it! I don’t like foundations and use tinted moisturizer so this is great if I want to amp it up a bit for special occasions. I am 38 with three kiddos so I don’t have a ton of time to do my makeup! It’s great for on the go! The photo attached is me after only 10 min to get and go! It’s realistic lighting so you can see my texture of my skin.

  • EP Profile picture for Elizabeth P.
    Elizabeth P.
    Verified Buyer
    Reviewing
    SunnyDays™ Tinted SPF 30
    I recommend this product
    Skin Challenges Acne/Blemishes, Redness, Hyperpigmentation, Dryness
    What Did You Like About This Product? Color, Coverage, Easy to Blend, Finish
    Would You Recommend This Product? Yes
    Rated 5 out of 5 stars
    2 months ago
    Second bottle

    I really have enjoyed using this tinted sunscreen- especially now that it’s summer. It’s hydrating, light, buildable, and good for sensitive skin.

  • EP Profile picture for Elizabeth P.
    Elizabeth P.
    Verified Buyer
    Reviewing
    Swipe Serum Concealer®
    I recommend this product
    Skin Challenges Acne/Blemishes, Hyperpigmentation, Redness, Dryness
    What Did You Like About This Product? Coverage, Color, Easy to Blend, Didn't Irritate My Skin, Lasting Power
    Would You Recommend This Product? Yes
    Rated 5 out of 5 stars
    2 months ago
    Good coverage

    I bought the DTLA concealer to use with #13 LA Cienega tinted sunscreen- they go really well together. The concealer provides good coverage without feeling to heavy and my sensitive skin approves!

  • A
    A
    Reviewing
    SunnyDays™ Tinted SPF 30
    I recommend this product
    What Did You Like About This Product? Finish, Skincare Benefits
    Would You Recommend This Product? Yes
    Rated 4 out of 5 stars
    2 months ago
    Great but needs improvement

    I’m darker skinned and fall in between the shades ***** and 65 Topanga. This is a great product. And the finish is absolutely gorgeous. However, this product does transfer very easily, so you may want to set it with a setting spray or setting powder. I would love if Tower 28 could make this product non-transfer and add more darker shades. I love that this product is vegan and doesn’t hurt the environment. This is a great start to a wonderful product Tower 28. Please keep going!

[0.5c big bear] [1n big sur] [1.5O blythe] [2c carlsbad] [2p catalina] [3p coachella] [3w coronado] [4c crystal cove] [5w del mar] [6p encinitas] [7c glamis] [9O huntington] [9w indio] [8n joshua tree] [11w la jolla] [11o la quinta] [10p laguna] [12n malibu] [12.5n mojave] [12w montecito] [12o napa] [12.5p newport] [13p oceanside] [14w ojai] [14.5r palm springs] [16p palos verdes] [15w rancho mirage] [14.5n redondo] [18w san clemente] [17r santa ynez] [19n sequoia] [19.5o tahoe] [20n ventura] [20w victorville] [20o yuma] [20r zzyzx] [2c carlsbad]
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0.5C Big Bear
[Chill Heat] [Bitter Sweet] [Only Choice] [Static Flow] [Act Natural] [Static Flow]
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Plumping without Irritation

Chill Heat
Swipe Serum Concealer® Tower 28 Beauty Swipe Serum Concealer in the shade 1.0 BH, shown with the tube standing upright next to the open applicator wand to reveal the product. [1.0 BH] Swipe Serum Concealer® Tower 28 Beauty Swipe Serum Concealer in the shade 2.0 BU, shown with the tube standing upright next to the open applicator wand to reveal the product. [2.0 BU] Tower 28 Beauty Swipe Serum Concealer in the shade 3.0 CC, shown with the tube standing upright next to the open applicator wand to reveal the product. [3.0 CC] Tower 28 Beauty Swipe Serum Concealer in the shade 4.0 DTLA, shown with the tube standing upright next to the open applicator wand to reveal the product. [4.0 DTLA] Tower 28 Beauty Swipe Serum Concealer in the shade 5.0 EP, shown with the tube standing upright next to the open applicator wand to reveal the product. [5.0 EP] Swipe Serum Concealer® Tower 28 Beauty Swipe Serum Concealer in the shade 6.0 IE, shown with the tube standing upright next to the open applicator wand to reveal the product. [6.0 IE] Tower 28 Beauty Swipe Serum Concealer in the shade 7.0 KTOWN, shown with the tube standing upright next to the open applicator wand to reveal the product. [7.0 KTOWN] Swipe Serum Concealer® Tower 28 Beauty Swipe Serum Concealer in the shade 8.0 LBC, shown with the tube standing upright next to the open applicator wand to display the product. [8.0 LBC] Tower 28 Beauty Swipe Serum Concealer in the shade 9.0 MDR, shown with the tube standing upright next to the open applicator wand to reveal the product. [9.0 MDR] Swipe Serum Concealer® Tower 28 Beauty Swipe Serum Concealer in shade 10.0 NOHO, with the tube standing upright next to the open applicator wand, revealing the product. [10.0 NOHO] Tower 28 Beauty Swipe Serum Concealer in the shade 11.0 OC, shown with the tube standing upright next to the open applicator wand to reveal the product. [11.0 OC] Tower 28 Beauty Swipe Serum Concealer in the shade 12.0 PALI, shown with the tube standing upright next to the open applicator wand to reveal the product. [12.0 PALI] Swipe Serum Concealer® [13.0 PLAYA] Tower 28 Beauty Swipe Serum Concealer in the shade 14.0 PV, shown with the tube standing upright next to the open applicator wand to reveal the product. [14.0 PV] Swipe Serum Concealer® Tower 28 Beauty Swipe Serum Concealer in the shade 15.0 SAMO, shown with the tube standing upright next to the open applicator wand to reveal the product. [15.0 SAMO] Tower 28 Beauty Swipe Serum Concealer in the shade 16.0 SB, shown with the tube standing upright next to the open applicator wand to reveal the product. [16.0 SB] Tower 28 Beauty Swipe Serum Concealer in the shade 17.0 SD, shown with the tube standing upright next to the open applicator wand to reveal the product. [17.0 SD] Tower 28 Beauty Swipe Serum Concealer in the shade 18.0 SGV, shown with the tube standing upright next to the open applicator wand to reveal the product. [18.0 SGV] Tower 28 Beauty Swipe Serum Concealer in the shade 19.0 WEHO, shown with the tube standing upright next to the open applicator wand to reveal the product. [19.0 WEHO] Swipe Serum Concealer® Tower 28 Beauty Swipe Serum Concealer in the shade 20.0 WLA, shown with the tube standing upright next to the open applicator wand to reveal the product. [20.0 WLA] Swipe Serum Concealer®

Swipe Serum Concealer®

All-Over Hydrating Concealer

0.5 ALTA
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Tower 28's Everyday Base-ics Set includes SunnyDays™ SPF 30 provides light-medium buildable coverage and UV protection, as well as Swipe Serum Concealer covers dark circles, redness, and blemishes with a skin-like natural finish. [Shared] Everyday Base-ics Set
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Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 05 Fairfax. [05 Fairfax] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 10 Larchmont. [10 Larchmont] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 13 La Cienega. [13 La Cienega] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 15 Melrose. [15 Melrose] SunnyDays™ Tinted SPF 30 Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 20 Mulholland. [20 Mulholland] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 25 Ocean Park. [25 Ocean Park] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 30 PCH. [30 PCH] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 35 Point Dume. [35 Point Dume] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 38 Pomona. [38 Pomona] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 40 Runyon. [40 Runyon] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 45 Silver Lake. [45 Silver Lake] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 50 Sunset. [50 Sunset] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 55 Temescal. [55 Temescal] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 60 Third St. [60 Third St] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 65 Topanga. [65 Topanga] Tower 28 Beauty SunnyDays™ Tinted SPF 30 in the shade 70 Venice. [70 Venice] SunnyDays™ Tinted SPF 30
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Sun Protection + Coverage

13 La Cienega
Tower 28 Beauty SOS Recovery Cream in Standard Size. [Standard] Tower 28 Beauty SOS Recovery Cream in Jumbo Size. [Jumbo] A person with Tower 28 Beauty’s SOS Daily Barrier Recovery Cream applied across their forehead, cheeks, nose, and chin. [Standard]
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